4. Social media
Facebook plugins (Like & Share-Button)
Our pages integrate plugins from the social network Facebook, provider Facebook Inc. 1 Hacker Way, Menlo Park, California 94025, USA. You can recognize the Facebook plugins by the Facebook logo or the “Like-Button” on our page. You can find an overview of the Facebook plugins here: https://developers.facebook.com/docs/plugins/.
If you do not want Facebook to be able to assign visits to our pages to your Facebook user account, please log out of your Facebook user account.
You can change your privacy settings on Twitter in the account settings under https://twitter.com/account/settings change.
Our pages use functions of Google+. Provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Acquisition and dissemination of information: You can use the Google+ button to publish information worldwide. The Google+ button allows you and others to receive personalized content from Google and our partners. Google stores both the information that you have given for a +1 content and information about the page you were viewing when you clicked on +1. Your +1 may be displayed as clues along with your profile name and photo in Google services, such as search results or your Google Profile, or elsewhere on websites and ads on the web.
Google records information about your +1 activity to improve Google services for you and others. In order to use the Google+ button, you must have a globally visible, public Google profile, which must include at least the name you choose for the profile. This name is used in all Google services. In some cases, this name may also replace another name you’ve used when sharing content through your Google Account. The identity of your Google Profile may be visible to users who know your email address or have other identifying information about you.
Functions of the service Instagram are integrated on our pages. These functions are offered by Instagram Inc, 1601 Willow Road, Menlo Park, CA 94025, USA.
If you are logged in to your Instagram account, you can link the contents of our pages to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to our sites with your account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Instagram.
Our pages use buttons of the service Tumblr. The provider is Tumblr, Inc, 35 East 21st St, 10th Floor, New York, NY 10010, USA.
These buttons allow you to share a post or page on Tumblr or to follow the provider on Tumblr. When you visit one of our websites with a Tumblr button, the browser establishes a direct connection with the Tumblr servers. We have no control over the amount of data that Tumblr collects and transmits using this plugin. According to the current status, the user’s IP address and the URL of the respective website are transmitted.
Our website uses features of the LinkedIn network. The provider is LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA.
Every time you access one of our pages that contains LinkedIn functions, a connection to LinkedIn servers is established. LinkedIn is informed that you have visited our sites using your IP address. When you click on LinkedIn’s “Recommend” button and are logged into your LinkedIn account, LinkedIn is able to track your visit to our site to you and your account. We would like to point out that we, as the provider of these pages, have no knowledge of the content of the transmitted data or its use by LinkedIn.
Our website uses functions of the network XING. The provider is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany.
Each time one of our pages containing XING functions is accessed, a connection to XING servers is established. To the best of our knowledge, no personal data is stored. In particular, no IP addresses are stored or the usage behavior is evaluated.
On our site we use social plugins of the social network Pinterest, which is operated by Pinterest Inc, 808 Brannan Street, San Francisco, CA 94103-490, USA (“Pinterest”).
When you call up a page that contains such a plugin, your browser establishes a direct connection to the servers of Pinterest. The plugin transfers protocol data to the Pinterest server in the USA. This log data may include your IP address, the address of the websites visited that also contain Pinterest functions, the type and settings of the browser, the date and time of the request, your use of Pinterest and cookies.
5. Analysis tools and advertising
This website uses functions of the web analysis service Google Analytics. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called “cookies”. These are text files which are stored on your computer and which enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there.
The storage of Google Analytics cookies is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in the analysis of user behaviour in order to optimise both his website and his advertising.
We have activated the IP anonymization function on this website. As a result, your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before it is transmitted to the USA. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on the website activities and to provide further services to the website operator in connection with the use of the website and the Internet. The IP address transmitted by your browser within the scope of Google Analytics is not merged with other Google data.
Opposition to data acquisition
You can prevent Google Analytics from collecting your data by clicking on the following link An opt-out cookie will be set to prevent the collection of your information on future visits to this site: Google Analytics deaktivieren.
Contract data processing
We have concluded a contract with Google for commissioned data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
Demographic characteristics in Google Analytics
This website uses the “demographic features” function of Google Analytics. This allows us to generate reports that contain information about the age, gender and interests of the site visitors. This data is derived from interest-based advertising by Google as well as from visitor data from third parties. This data cannot be assigned to a specific person. You can disable this feature at any time in the ad settings in your Google Account or generally prohibit Google Analytics from collecting your information as described in the “Opting out of data collection” section.
We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on our websites. The provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).
The purpose of reCAPTCHA is to check whether the data input on our websites (e.g. in a contact form) is done by a human being or by an automated program. For this purpose, reCAPTCHA analyses the behaviour of the website visitor on the basis of various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For analysis purposes, reCAPTCHA evaluates various information (e.g. IP address, time spent on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google.
The reCAPTCHA analyses run completely in the background. Website visitors are not notified that an analysis is taking place.
The data processing is carried out on the basis of Art. 6 Para. 1 lit. f DSGVO. The website operator has a legitimate interest in protecting his web offers from abusive automated spying and from SPAM.
6. Plugins und Tools
Our website uses plugins from the Google operated YouTube page. The site is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.
When you visit one of our sites equipped with a YouTube plugin, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited.
If you are logged in to your YouTube account, you allow YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.
YouTube is used in the interest of an attractive presentation of our online offers. This represents a legitimate interest in the sense of Art. 6 para. 1 lit. f DSGVO.
Google Web Fonts
This page uses so-called web fonts, which are provided by Google, for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into its browser cache in order to display text and fonts correctly.
For this purpose, the browser you use must connect to Google’s servers. This enables Google to know that our website has been accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and attractive presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.
If your browser does not support web fonts, a default font is used by your computer.
This site uses the map service Google Maps via an API. Provider is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
To use the functions of Google Maps it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.
The use of Google Maps is in the interest of an attractive presentation of our online offers and easy findability of the places we have indicated on the website. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO.